Based on ten years of research of actual competition, this cutting-edge text helps students evaluate a firms capabilities and adopt specific action strategies that lead to success This brief one-color text is appropriate for MBA strategy courses or as a supplement to various upper-division managerial texts This text is part of the Wests Strategic ожизн Management Series edited by Michael A Hitt, R Duane Ireland, and Robert E Hoskisson, authors of Strategic Management: Competitiveness and Globalization, 2nd. HitachiISBN 0314216502. |